WHO WE ARE
Indigo Studio is a photography and video studio specializing in E-commerce and advertising for fashion and beauty brands.
With more than 14 years' experience in the field of E-commerce , our team has vast experience in creating content for fashion brands in leading multinationals.
Images are the best form of marketing we have to stand out on the web and connect with our clients. They are their first impression of us and, in a few seconds, can make a customer trust or distrust our brand. Having an active and present voice helps to capture the customer and involve them in the brand's values.
We believe that images sell and, in a world that is increasingly volatile and fast-paced and with an ever more attentive consumer, it is important to leave a strong image, with care and personality.
Our mission is to enable fashion brands to stand out in a competitive market by offering high quality photography and video services that are in keeping with the essence and identity of each brand and that inspire confidence, thus increasing engagement and boosting sales.
OUR STORY
Indigo Studio was created in 2017 by photographer Ana Araújo Silva.
Ana began her career in the fashion industry in 2010 at Farfetch, a pioneering company on E-commerce in Portugal. Between 2010 and 2017 she was a photographer and image editor in the in-house photography studios of companies such as Farfetch, Sonae Group (MO and Zippy), and Salsa - an experience that provided a holistic perspective on the creation of content to promote fashion brands through digital platforms.
Ana Araújo Silva was born in Porto and grew up immersed in the textile industry and fashion brands, which is her family's business.
With a degree in Audiovisual Communication and a specialization in Photography, she has completed various training courses in complementary areas, such as: Digital Fashion Marketing, Creative Direction, Fashion Photography Post-Production in Berlin and Product Photography at Shopify's headquarters in Los Angeles.
In 2023 she was invited by Canon to teach Photography Workshops for E-commerce Fashion and in 2024 she was nominated for the "Top 30 E-commerce Photo Studio professionals" by Profoto, Pixelz and Creative Force, winning in the "Photography Experts" category.